MiQ: Presentation deck for a sales campaign
Slide decks serve the purpose of delivering a curated message, designed to elicit the desired response from the audience. It's not just about what we want to convey but rather about what they need to hear.
As part of the 'Be the Hero' campaign, MiQ, a global leader in programmatic media, entrusted me with the task of crafting on-brand, thought-provoking presentation decks, designed in collaboration with an in-house design team and a cartoon artist. The campaign revolved around the theme of 'superpowers,' drawing parallels between data insights for marketers and the indispensable abilities of superheroes.
The primary goal was to help their audiences understand the significance of customer insights and compel them to work with MiQ.
